I produce broad-ranging campaigns incorporating print, broadcast and online media, podcasts, festivals and events. I work with clients to identify newsworthy angles and creative approaches to their projects.

Queenie by Candice
Carty-Williams

I was enormously privileged to work with the hugely talented Candice Carty-Williams on her bestselling, acclaimed debut. Together, we devised the messaging for Queenie and identified a target market of readers aged 18-30 who were often underserved by the publishing industry. The award-winning campaign included interviews on BBC Breakfast, Stylist and The Guardian, widespread review coverage and an event at London’s Southbank Centre.

I Am Displaced by Malala Yousafzai

I worked with The Malala Fund on a two-day press tour that included a Guardian Live event, BBC Radio 4’s Woman’s Hour, a Stylist front cover interview, BBC News and a Guardian interview.